Google Shopping Data Feed Management, Submission & Optimisation

About Google Shopping / Product Search.

Google Products Google Shopping formerly known as Google Product Search is a properietary comparison engine from Google. Unlike organic's Google index/search, lisitng on Google Shopping is only possible through specilised data feed submission and Product Listing Ads - Google AdWords. Data Feed needs to be build and categorised according to Google Shopping guidelines and requirements.

How Google Shopping can help to your e-shop?

When combined with optimised and frequently updated data feed Google Shopping will drive you additional traffic thus providing more sales and userbase for your e-commerce platform. Google is also featuring most relevant products from Google Shopping into Google's web results therefore displaying them to the organic web search traffic.

Feedoptimise Google Shopping data feeds management services.

Feedoptimise takes care of the entire Google Shopping data feed management process for you, starting from the feed creation, through daily data feed submission/updates and ending on data feed real-time performance monitoring and optimisation. Below we have described some management tasks in more details.

  • Data feed creation

    We will create and map/categorise entire feed for you based on all latest Google guidelines and recommendation (even if we would have to build it by scraping/crawling your website) therefore making sure that your Google Shopping campaign can perform as good as possible at any time.

  • Product data feed submission/updates

    feedoptimise will keep update and submit your data feed to Google Product Search minimum on a daily basis to keep all your listings always up-to-date this providing Google users with best experience possible.

  • Real-time performance monitoring

    We will also provide you with our real-time data feed performance analytics so you can see your campaign activity i.e. clicks/sales as soon as they happen.

  • Product data feed optimisation

    feedoptimise will make sure to describe your products and include as much informations as possible inside the data feed to improve your rankings and to help Google Shopping users to find your products among other results.

  • Mulit languages/currencies product data feed submission

    We can submit your products to Google Product Search available in any country, currently this include: United States, United Kingdom, Germany, France, Japan, China, Italy, Netherlands, Spain, Australia, Brazil, Switzerland; and if you would like to start promoting your products on Google Shopping internationally we can help with currency conversions in runtime.

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