Solutions
Agencies

Agency Feed Management Platform

Grow your agency's capabilities with a centralized solution for optimising, mapping, and scaling product feeds across every channel

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Managed Service

Extend capabilities without headcount. Our team handles feed operations, letting account managers focus on strategy

Feed Processing

Data Enrichment

Channel Sync

AI Optimisation

Rule Engine

Title Rewrites

Included in every plan
Available with every account plan at no extra cost.
Rule Building & Logic Execution
Simply share your strategy (e.g., "Exclude low-margin items"), and we will log in to build the complex filters, If/Then logic, and attribute mappings for you.
New Feeds Onboardings and Setups
We handle the technical setup, mapping your existing data to the new channel's strict requirements to ensure a seamless launch.
On-Demand Error Resolution
We help resolving errors and disapprovals ensuring your feeds remain error-free. Whenever you request assistance with an alert, our team steps in to perform comprehensive diagnostics.

Learning and Help Centre

Self-serve guides, manuals, and best practices for teams that prefer to manage the platform in-house

Manuals and reference docs
Clear documentation for feeds, rules, mappings, and outputs, including expected formats and examples.
How-to guides and tutorials
Step-by-step walkthroughs for common workflows, from onboarding a new client to building rules, validating outputs, and troubleshooting common issues.
Webinars and training sessions
Live and recorded webinars covering workflows, new features, and practical examples, with time for Q and A.

Team Access Management

Governance for agencies. Granular permissions allow secure collaboration between teams and clients

Mia

Ethan

Chloe

Noah

Max

Ava

Leo

Sophie

Role-Based Access Control (RBAC)
Assign roles like "Admin" or "Read-Only" to prevent accidental logic changes by unauthorized users.
Client Partitioning
Manage multiple clients under one login with isolated data views for security and confidentiality.
Unlimited seats
Invite your whole team with no seat limits, while still controlling access with roles and permissions.

AI Feed Optimisation

Agency-ready feed content generation using cutting-edge LLMs (OpenAI, Gemini, and more) to create better titles, descriptions, and attributes at scale

LLM Title & Description Optimisation
Bulk-generate and rewrite product titles/descriptions using modern LLMs (e.g., OpenAI) with prompt templates per client for consistent structure and keywords.
High-Volume Variant Generation
Create multiple title/description variants per SKU (short/long, keyword-first, category-first) to quickly iterate and improve performance.
Smart Attribute Completion
Use LLM-assisted extraction to fill missing attributes (e.g., color, material, gender) from product text to increase coverage and match quality.

Platform Migrations

Agency-friendly migrations from competing feed platforms. We port rules, mappings, and catalogs with a safe cutover at no additional cost

Competitor-to-Feedoptimise migrations
We migrate your existing feed logic (rules, mappings, filters, labels) into Feedoptimise and validate output parity before switching.
Client onboarding & connector re-wiring
We handle channel connections, app permissions, ownership changes, and multi-store setups. This is designed for agencies managing many client accounts.
Cutover, QA, and stability checks
We run pre and post-launch audits for approvals, diagnostics, attribute coverage, and performance signals, then fix drift quickly as client data changes.

Feed Intelligence

Deep analytics and monitoring transform your feed into a strategic asset, moving beyond simple error checking

Onging Health Audits
Analyze feed attributes across channels to spot errors, gaps, and drift over time with clear dashboards and change tracking.
Price Competitiveness Watch
Monitor competitor pricing and alert or pause ads when products become uncompetitive.
Performance-Based Segmentation
Label products by ROAS to bid up winners and suppress budget-draining items.

In stock items

5.3k

Good titles

99%

Good descriptions

98%

Items on sale

33%

The Testing Lab

Run controlled experiments on your feed data to prove value and incrementally improve performance

A/B Title Testing
Test different title structures (e.g., "Brand + Product") to statistically determine the winner.
Image Asset Testing
Rotate feed images to identify which visuals drive the highest click-through rates.
Rule Logic Sandbox
Test complex rules in a sandbox to see effects on SKUs before pushing changes live.

Revision History

Track every change with timestamps and user attribution, allowing instant rollbacks if needed

Restore Previous Version
Revert to any previous version of your feed with timestamps and user attribution.
Change log and diffs
Review what changed between revisions, including who made the change and when.
Version compare
Compare two revisions to see added, removed, or changed fields.

11 Nov 2025 11:33:33

Source import: Shopify → normalized `id`, `title`, `description`, `price`, `availability`.

Field mapping: `product_type` → Google `product_type` with category fallback.

13 Nov 2025 09:18:41

Title optimiser: prepend brand, remove duplicate color/size tokens, trim to 150 chars.

16 Nov 2025 14:24:17

Image rules: prefer `image_1`, fallback to `image_link`; blocked placeholders + low-res.

Auto-append UTM params for channel attribution.

22 Nov 2025 08:31:09

GTIN/MPN fixer: strip non-digits, validate length, route invalid GTINs to MPN-only.

Variant grouping: generate stable `item_group_id` from parent SKU.

28 Nov 2025 19:39:52

Stock sync: set `availability` to `out_of_stock` when inventory ≤ 0; keep `price`.

Exclude rule: hide products with margin < 8% from paid channels.

02 Dec 2025 09:47:26

Custom labels: `custom_label_0` = season, `custom_label_1` = margin bucket, `custom_label_4` = best-seller.

09 Dec 2025 17:55:58

Channel export: Google Shopping + Meta Catalog; split by country + currency.

Feed audit: fixed 12 missing `shipping_weight` values using product defaults.

11 Nov 2025 11:33:33

Source import: Shopify → normalized `id`, `title`, `description`, `price`, `availability`.

Field mapping: `product_type` → Google `product_type` with category fallback.

13 Nov 2025 09:18:41

Title optimiser: prepend brand, remove duplicate color/size tokens, trim to 150 chars.

16 Nov 2025 14:24:17

Image rules: prefer `image_1`, fallback to `image_link`; blocked placeholders + low-res.

Auto-append UTM params for channel attribution.

22 Nov 2025 08:31:09

GTIN/MPN fixer: strip non-digits, validate length, route invalid GTINs to MPN-only.

Variant grouping: generate stable `item_group_id` from parent SKU.

28 Nov 2025 19:39:52

Stock sync: set `availability` to `out_of_stock` when inventory ≤ 0; keep `price`.

Exclude rule: hide products with margin < 8% from paid channels.

02 Dec 2025 09:47:26

Custom labels: `custom_label_0` = season, `custom_label_1` = margin bucket, `custom_label_4` = best-seller.

09 Dec 2025 17:55:58

Channel export: Google Shopping + Meta Catalog; split by country + currency.

Feed audit: fixed 12 missing `shipping_weight` values using product defaults.

Omnichannel Syndication

Centralize product data and syndicate flawlessly to thousands of global destinations, from search to social

Google Shopping

AWIN

Bing Shopping

Bing Merchant Centre

Instagram

TikTok

Increasingly

Amazon

eBay

Google DSA

Kickdynamic

Idealo

ChatGPT

AdRoll

Axon

Rakuten

Dynamic Yield

Impact

Facebook

Google Merchant Center

Snapchat

Listrak

Labelizer (Custom Labels)

Create custom labels for segmentation, for example bestsellers, margin tiers, seasonality, and clearance

Price & inventory segments
Label products by sales, stock, price drops, or freshness (e.g., "bestseller", "low_stock", "new_in") to support campaign structure and bidding decisions.
Performance and profit buckets
Create ROAS and margin tiers (e.g., "hero", "core", "tail") and pass them into PMax, Shopping, and reporting for consistent optimisation across clients.
Content-based rule labels
Generate labels from content rules, for example collections, category and brand, and keywords in titles or descriptions.
Weather-based labels
Generate labels from weather signals such as temperature, rain, clouds, wind or snow to support seasonal targeting and merchandising.

#	SKU	New title
1	SKU1133	Lorem ipsum dolor sit amet
2	SKU1134	Fusce dignissim dictum risus dictum
3	SKU1135	Maecenas fermentum massa et ante
4	SKU1136	Cras finibus lectus at mi pharetra

Reporting and Performance Analytics

Item-level reporting for feeds, ads, and commerce data, with flexible metrics and an audit-friendly view of performance

Import and consolidate metrics
Bring in performance data from ad platforms, analytics, shopping carts, and custom sources to analyse results in one place.
Custom and computed metrics
Add your own metrics and create new ones from formulas to match how you report across clients.
AI data analyst
Ask questions in plain language and get item-level insights to support day-to-day optimisation and client reporting.

Bulk Changes & Shortcuts

Streamline setup time by copying and pasting mappings and rules across different feeds and accounts

Copy & Paste Mappings
Instantly copy complex feed mappings to your clipboard and paste them into other feeds or accounts.
Cross-Account Replication
Move successful setups between clients effortlessly by pasting configurations directly where needed.
Smart Shortcuts
Save frequently used rule logic as shortcuts to quickly apply them to any new feed project.

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