You can now connect DeepSeek to Feedoptimise and use it for AI product feed optimization, alongside OpenAI's ChatGPT, Google's Gemini, Anthropic's Claude, xAI's Grok, and self-hosted open-source models. Bring your own DeepSeek API key, pick a predefined prompt such as the Title Optimizer or write your own, and apply it across your entire catalog.

What is DeepSeek?
DeepSeek is an AI research company known for releasing high-performing language models at a fraction of the API cost of most competitors. Its models score well on reasoning and language benchmarks, and its open-weight releases have made it a popular choice for teams that care about both output quality and cost per token.
For feed optimization, that pricing matters more than it might in a chat context. A single prompt run against a catalog of 100,000 unique SKUs often means 100,000 API calls. When you are enriching titles, generating descriptions, extracting attributes, and translating content across several markets, per-token cost becomes a real line item. DeepSeek gives you a way to run those workloads at a lower rate without giving up output quality.
How the integration works
The setup follows the same pattern as our other AI integrations:
- Generate an API key in your DeepSeek account.
- Add the key to your Feedoptimise account under AI integrations.
- Create a new AI modifier in your feed and select DeepSeek as the model provider.
- Choose a predefined prompt or build a custom one, map it to a target attribute, and run it.
Because you connect with your own API key, you pay DeepSeek directly at their rates and keep full control over usage. There is no markup on tokens and no separate AI credit system to manage.
Predefined prompts, ready out of the box
If you want results without writing a single prompt, the predefined library covers the most common feed optimization jobs. The Title Optimizer, for example, restructures product titles around the attributes that matter for each channel, such as brand, product type, color, and size, so your items match more of the search queries buyers actually type.
You select the prompt, point it at DeepSeek, and it runs. The prompts are already tuned for feed data, so there is no trial and error to get usable output.
Custom prompts, full control
For anything the predefined prompts do not cover, the visual prompt template editor lets you write your own instructions and insert any feed attribute as a variable. A few things our customers build with custom prompts:
- Title rewrites with custom recommendations, for example enforcing your own title patterns per channel (Brand + Product Type + Color + Size), injecting high-performing keywords, or applying custom rules
- Product type optimization that makes sure relevant keywords are injected into the product_type attribute, strengthening query matching on channels like Google Shopping where product type carries real ranking weight
- Description rewrites that follow brand tone-of-voice guidelines
- Category mapping against a channel taxonomy or a custom keyword-rich structure
- Attribute extraction, pulling color, material, or gender out of unstructured description text
- Feed translations for entering new markets
- Data quality audits, for example asking the model to rate title relevance from 1 to 10 and flag items below a threshold
You write the prompt once, and Feedoptimise applies it to selected items or the whole catalog.
Built to keep AI costs down
AI responses in Feedoptimise are cached and only refreshed when your source data or prompt settings change. Combined with DeepSeek's pricing, this makes large-scale optimization runs cheap to maintain. You pay to generate an optimized title once, not on every feed refresh.
If you want to verify that the output actually performs, you can push DeepSeek-generated titles or descriptions into the product feed A/B Testing Suite and let the platform apply the winning variant automatically.
Getting started
DeepSeek support is available now on all plans. Log in, open your AI integrations, add your DeepSeek API key, and you are ready to run your first prompt.
Not using Feedoptimise yet? Start a free trial or book a live demo and we will walk you through it.